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The Lugens revival starts here!

16/6/2016

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When I got married, the greatest gift came from one of my oldest and bestest friends. It was a compilation of the outcome of many days sat in her room, typing laboriously on my old typewriter, and basically spewing forth with vitriol on the music of the time. Yes, it was our fanzine, Lugens. And yes, although I did, and still do, appreciate the beautiful glasses, ornaments and hand blender that we were given, nothing trumped that.
 
And as is the way with presents like The Best Present Ever, the fanzine got lost at the reception. It was utterly heartbreaking.
 
The old copies are still hanging around in the attic, so all is not lost. At one point I will probably be able to read it all without cringing, and even now I pick up some bits and pieces that have shaped the way I write now. Well, the way I write for myself now. Copywriting and blogwriting for businesses is of course very different.
 
There are the quotes, the overuse of brackets (what?) and hopefully the passion for words, music and general love. Although I seem to remember I spent a lot of time being very horrible to Oasis or some other Britpop band. We were pretty opinionated, in between moshing in my garage drinking stolen beer and throwing up.
 
Between me and Louisa (Lu & Jen, Lujen, LUGENS – get it?), we managed at least two editions. I think we still class the third as unfinished. I can remember us writing together, although I can’t remember our editing, design or layout options. I think our self-portraits were a hit, though, and I definitely remember the hours I stood at my cousin’s photocopier waiting for all the copies to filter through.
 
We actually sold some. I put adverts in the back of the music press and people wrote to us, with SAEs and £1 coins stuck on their letters with Sellotape. There may even be a copy in someone’s home somewhere. Stuck in a box of old magazines, like the copies of Select and NME I can’t bear to throw away. It’s a lovely feeling and even nicer now that I actually reflect that in some way with what I do everyday.
 
So from not-so-humble, hilarious, fun-filled beginnings writing about what you love with your bestie; to being able to sit and write about interesting topics for fantastic clients whilst being paid more than a slightly sticky pound coin.
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​Overdressing for a living

14/6/2016

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It’s been really difficult to write my blog recently. I’ve decided to take off the weekends of the blogging challenge for while as we have been so busy with other things.
 
I also think I’m hitting a bit of a writing wall, especially as writing blogs for other people is part of my day job. I can’t sit staring at the screen for my work, when I should be sitting staring at the screen for theirs.
 
So, a complete juxtaposition of being very busy at home and very lazy in my writing. Not helpful at all. It’s a times like these where the disadvantages of working at home (no one to keep you motivated or bounce off of, having to keep yourself focused on the task) actually works well with the advantages. I’m my own boss, so I may well just go shopping and worry about it all tomorrow.
 
The other advantage/disadvantage of working from home is my inability to not get over excited about meetings. Not just the work aspect (natch) but I can dress up. No jeans for me!
 
This can cause a few problems. For one, when I nip into Tesco's to buy even more food for a boy that doesn't seem to want to stop eating, I have to explain to a lovely mum friend that I bumped into that, yes I did look glamorous, but no it wasn't for anything exciting. No film premiere or tough pitch for me. Just a quick catch up with my accountant (the wonderful Bobby Moore of Heslops)

People who have a normal attitude to meetings and clothes don’t have this intense need to dress up to meeting me to catch up on a project. They go to an office everyday, they need to look smart and presentable. It’s not a big deal. However, when you don’t normally need to look presentable, the thought of getting to look presentable for once takes a lot more importance. This is why I always look slightly overdressed. And tall, because I also need to wear heels.
 
This doesn’t always happen, and actually I don’t think anyone notices anyway. It’s a nice, smart, professional image and one I can have fun with. I love my clothes so to be able to get to wear things that are not going to be immediately covered in dog hair/mud/food/felt tip pen/snot is immensely rewarding to me.
 
Saying that, after a misjudged cuddle with Boo my lovely new dress (swishy, pleats, Carrie Bradshaw sort of vibe) is now covered in dog hair. I might go out and buy a new dress.
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    Freelance Marketing Consultant, especially that Social Media stuff.

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